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Thursday, January 26, 2006

BURGER KING SUES MACS

WORLD

- reported by Osiris.

Just 2 days ago, Rotters International reported that Jonathan Hopkins filed a lawsuit against American fast-food chain Burger King for 'cheating his money'.

Today we just received news that Burger King is now planning to sue the red-haired clown in the orange jumpsuit.

Burger King was reportedly displeased by the amount of trouble caused by McDonalds' due to its $2.80 set meal. Hopkins compared Burger King's three-dollar Whopper meal to McDonalds' and thought that the former was charging him more.

Said Greg Brenneman, C.E.O of Burger King, "I think food is not just about price wars, it's about being able to produce an edible product of high quality which will please your customers."

"McDonalds' certainly has the edge in financial strategy, but they have certainly lost out in making the better burger."

McDonalds' responded to Brenneman almost immediately. In a statement by Chief Executive Officer Charlie Bell, the worldwide popular fast food chain criticized Burger King, "Brenneman may be right about food, but there is no doubt that he is contradicting himself in what his chain can offer. If a beef patty can be so thin, I wonder what will happen to the fries. People might be eating fried string beans instead."

Bell has decided to take up Burger King's challenge and is also offering to back Hopkin's lawsuit against Brenneman. If the two do meet in court, it will be the first time these 2 fast food giants have gone head-on in the courtroom.



The 2 fast food giants will go head-to-head in the US Supreme Court of Justice.


posted at 9:09 PM by Rotters Int. | Permalink |




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